Here at FlippingBook, we’re passionate about helping you raise your brand awareness and build trust with your publications.
That’s why we’re happy to introduce a new feature to FlippingBook Online - Custom Domains. You have been asking if you could personalize or customize your links, and this opportunity is finally here. So, how do custom domains work and what benefits can they bring to your business?
Why custom domains are a great idea
Custom domains allow you to keep your publications under your own branded URL.
Usually, your publication link looks like this: online.flippingbook.com/view/525044/
Here’s what custom domains allow you to do.
Raise your brand awareness
Custom domains can help raise your brand awareness and create a strong web presence. When your publication appears in search results, people will see and recognize your brand in the URL. This way, your content will instantly be associated with your brand and is more likely to be read and shared, reaching a wider audience.
Here’s some research data about branded links: they build awareness and increase click-through rates by up to 34%. Exciting, isn’t it?
People trust branded links more than unknown ones, so this feature is also a great way for you to build trust and get more clicks on your content. These links will help you maintain consistency with your brand, and people won’t hesitate to open and engage with your publication.
Keep brand integrity
Custom domains help your company keep its brand integrity – all the materials you publish will carry your branding across every device and channel. No matter where you promote your content, it will have your branding and custom domain. Custom domains also allow you to create fully branded publications without any mention of FlippingBook.
Search bots look at website authority as well as content, and online.flippingbook.com is a popular website with lots of crawler budget. FlippingBook publications with custom domains can help your website achieve a higher ranking.
What’s more, your publications are ranked and discovered even if your website is new. Custom domains are a great way to promote branded queries and raise brand awareness.
If you want to learn more about all the details and prices of custom domains, feel free to contact us, and we will be happy to talk.